Je to mnohem jednodussi:
Jak to vtipne napsal Terry Pratchett, "all you need to do is to make it easy for people to part with their money".
Staci udelat neco jako Steam, akorat pro filmy/hudbu. Flat rate + mozna extra platby za skutecne "nadstandarni" sluzby. Bez DRM. Zadne pay-per-each-view.
Zazil jsem konferencni hovor s EMI. Oh god please never again.